Local Review Reply guide
Birdeye is bought by marketing teams managing many locations. If that is not you, most of what you would pay for goes unused.
Free includes 3 AI replies, brand voice, approval workflows, analytics, and 1 location. Starter is A$5/month for 1 location and 30 replies/month. Growth is A$19/month for up to 3 locations and 300 replies/month. Scale is A$49/month for up to 10 locations and 1,000 replies/month. Custom plans are available above Scale. 2-minute signup via Google.
Start free — no credit card Try the free demoBirdeye is an experience-management suite: listings across directories, review generation, surveys, social posting, referrals, and reporting that rolls up across locations. It is built for a marketing function that owns many profiles and needs one dashboard over all of them, and it is good at being that. The mismatch appears with single-site and small multi-site businesses, where the reporting layer is the main thing you are paying for and there is nobody to read it. Birdeye also does not publish prices, so the evaluation starts with a demo. The narrower question worth asking first is whether your reviews problem is spread across many sites or concentrated on Google — if it is Google, the suite's breadth is cost rather than value.
| Local Review Reply | Birdeye | |
|---|---|---|
| Main job | Reply to Google Business Profile reviews with approval controls. | Manage reputation and experience across listings, reviews, surveys, and social. |
| Review sources | Google Business Profile only. | Google plus many other directories and review sites. |
| Price visibility | Published. | No plan prices published; demo-led. |
| Intended operator | Owner or office manager. | Marketing team or agency. |
| Reporting | Minimal by design. | Extensive, cross-location. |
| Review generation campaigns | Not included. | Included. |
| Setup | Self-serve, same session. | Demo and onboarding. |
| Fit at 1-5 locations | Direct. | Usually more than needed. |
| Fit at 50+ locations | Reply workflow only. | Direct. |
Competitor pricing and packaging change often. Treat the comparison table as a directional planning note, not a live price guarantee, and verify current vendor pricing before buying. Birdeye details on this page are taken from Birdeye pricing page. Last updated 2026-07-28.
Birdeye does not publish plan prices. As of 2026-07-28 its pricing page showed no figures and directed visitors to a demo, so pricing comes through sales and typically varies with location count and modules.
Often, yes. The suite's value is cross-location reporting and multi-directory coverage. At one location with reviews concentrated on Google, you are paying for breadth you will not use.
Yes — that is its main advantage over a Google-only tool. If you receive meaningful review volume on directories beyond Google, that breadth is the reason to choose it.
Nothing broader — it is deliberately narrower. What it offers is a published price, same-session setup, and a workflow an owner can run without a marketing team.
Your reviews and published replies live on Google Business Profile, not in either vendor, so they stay put. What does not transfer is in-platform history such as campaign records and analytics — export anything you need before cancelling.
Connect your Google Business Profile in 2 minutes. Free plan includes 3 replies/month, approval workflows, analytics, and brand voice.
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