Local Review Reply guide
White-Label AI Review Replies for Agencies
Agencies can package Google review reply work as a managed service when the workflow is client-safe, approval-first, and easy to explain.
Package AI review replies for clients
Free includes 3 AI replies, brand voice, approval workflows, analytics, and 1 location. Starter is A$5/month for 1 location and 30 replies/month. Growth is A$19/month for up to 3 locations and 300 replies/month. Scale is A$49/month for up to 10 locations and 1,000 replies/month. Custom plans are available above Scale. 2-minute signup via Google.
Start free — no credit card Try the free demoHow can agencies offer AI review replies safely?
Agencies should sell AI review replies as a controlled workflow, not as unsupervised auto-posting. The client connects their Google Business Profile, provides brand voice examples, and decides which reviews require approval. The agency can help triage, draft, and report on replies across clients while keeping sensitive reviews under client approval. This makes review replies easier to bundle into local SEO, reputation, or ongoing marketing retainers without taking unnecessary public-response risk.
Agency delivery model
| Service layer | What the agency does | What the client controls |
|---|---|---|
| Setup | Guide OAuth, voice examples, and location selection | Google access and brand voice approval |
| Drafting | Review drafts and tune examples | Final wording for sensitive topics |
| Reporting | Summarize pending, posted, and low-star replies | Escalation and customer follow-up decisions |
What to promise clients
- Faster first drafts for Google review replies.
- Client-specific voice from real example replies.
- Approval controls for low-star and sensitive reviews.
- Clear status on what was drafted, approved, posted, or blocked.
Before selling a fully white-labeled portal, verify the current plan features and branding limits. The safest near-term offer is a managed review reply workflow under the agency service, with transparent client approval for sensitive replies.
Related pages
Frequently asked questions
Can agencies use Local Review Reply for clients?
Yes. The agency workflow is built around client Business Profile access, client-specific brand voice, and approval controls.
Should agencies auto-post client replies?
Only for low-risk positive replies after the client has approved the voice and rules. Sensitive reviews should stay in approval.
How should agencies price review replies?
Most agencies should bundle it into local SEO or reputation work, then price by client location count and approval workload.
Ready to stop hand-writing every Google review reply?
Connect your Google Business Profile in 2 minutes. Free plan includes 3 replies/month, approval workflows, analytics, and brand voice.
Start free